Effective Date: 12.6.2024
Last Updated: 12.6.2024
At ABA Your Way (accessible via https://aba-yourway.com/), protecting your privacy is our priority. This Privacy Policy explains how we collect, use, disclose, and safeguard your information. This Policy is designed to comply with privacy laws such as the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), California Online Privacy Protection Act (CalOPPA), and the General Data Protection Regulation (GDPR).
1. Information We Collect
We collect the following categories of information:
Personally Identifiable Information (PII):
When you submit forms on our website using Gravity Forms, we collect:
- First Name
- Last Name
- Email Address
Non-Personal Information:
Through tools like Google Analytics and Google Search Console, we collect non-personal information such as:
- IP address (anonymized where applicable)
- Browser type and version
- Device type and operating system
- Pages visited, time spent on pages, and referring URLs
2. Your California Privacy Rights
Under the CCPA and CPRA, California residents have specific rights regarding their personal information:
Right to Know:
You have the right to request the categories and specific pieces of personal information we have collected about you.
Right to Delete:
You can request that we delete your personal information, subject to certain exceptions.
Right to Correct:
You can request corrections to inaccurate personal information.
Right to Opt-Out of Sale or Sharing of Personal Information:
We do not sell or share your personal information with third parties for monetary gain. However, we respect the “Do Not Sell or Share My Personal Information” right by default.
Right to Limit Use of Sensitive Personal Information:
We do not use sensitive personal information beyond providing our services.
To exercise your rights, contact us at [email protected] or call (800) 724-7451.
3. How We Use Your Information
We use the information collected for the following purposes:
- To respond to inquiries submitted through our contact forms.
- To improve website functionality, security, and user experience.
- To analyze website performance using Google Analytics and Google Search Console.
We do not sell or share your personal information with third parties for marketing purposes.
4. How We Protect Your Information
We prioritize the security of your information by:
- Using encryption technologies such as SSL (Secure Socket Layer) for secure data transmission.
- Implementing access restrictions to safeguard stored personal information.
- Regularly updating our WordPress platform to address potential vulnerabilities.
5. Cookies and Tracking
Our website uses cookies to enhance your browsing experience and track website usage. Cookies allow us to:
- Understand how visitors interact with our website through Google Analytics.
- Improve functionality and performance.
You can manage your cookie preferences through your browser settings. California residents have the right to opt out of cookies classified as “sale” or “sharing” under the CCPA/CPRA.
6. Do Not Track (CalOPPA Compliance)
Our website honors “Do Not Track” (DNT) signals from your browser. When DNT is enabled, we will not track your browsing behavior for analytics purposes.
7. Data Retention
We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy or comply with applicable laws.
8. Third-Party Services
We may share anonymized, aggregated data with third-party service providers, such as:
- Google Analytics for site performance and analytics
- Other necessary service providers to operate our website
All third-party providers are required to process your data in compliance with applicable laws.
9. Children’s Privacy (COPPA Compliance)
Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If we discover that we have inadvertently collected personal information from a child under 13, we will delete the information immediately.
10. Your GDPR Rights
If you are accessing our website from the European Economic Area (EEA), you have the following GDPR rights:
- Right to Access: Request access to your data.
- Right to Rectify: Correct inaccurate or incomplete data.
- Right to Erasure: Request data deletion.
- Right to Restrict Processing: Limit how your data is processed.
- Right to Data Portability: Obtain and reuse your data for your own purposes.
- Right to Object: Opt out of specific types of data processing.
To exercise these rights, contact us at [email protected].
11. Contact Us
If you have any questions or concerns about this Privacy Policy or your privacy rights, you may contact us:
- Email: [email protected]
- Phone: (800) 724-7451
12. Updates to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated “Effective Date.” We encourage you to review this Policy periodically.
